Hot and Roll had its start in 2003 when the first outlet opened at Leisure Mall, Cheras. Helmed by its founder, Tracy Ing and another partner, it is operated under Berkat Semangat Sdn Bhd which subsequently opened outlets at Summit USJ, The Curve and Sunway Pyramid. Hot & Roll signature products are its Crispy Crepes, very much inspired by the Japanese crepes and perfected by Tracy after numerous tribulations and trials. Among consumers who previously associated crepes with the soft mushy type found in various part of Europe, the Crispy Crepes became an instant hit. It comes in a variety of sweet and savoury fillings to cater to all preferences.
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